We're sure you know, craft shows can be hit or miss. They can be a great way to get your products in front of new customers, get feedback on what is popular and of course start generating income for your business.
Even slower shows can have their benefits (meeting future fans, growing your following, meeting other makers, learning about great shows in the area, getting crucial customer feedback, etc.), but picking the right shows can help you grow your business faster and save you lots of time.
We have a few tips for choosing the perfect craft fairs for selling your amazing maker goods!
ATTEND: Visit potential shows to see if your items would be a good fit.
COST: Determine how much booth fees are for each show.
SHOPPERS: Consider the audience demographics.
VENDOR ATTENDANCE: Find out what vendors have participated in the past.
CUSTOMER ATTENDANCE: Ask the curator or past vendors how many shoppers attend.
ONLY HANDMADE?: Find out if...
It is so easy to let creativity fall to the bottom of our list of priorities. But it is oh so important to nurture your creativity! Even if you are a creative person, it can require a bit of effort and planning to make it happen. Here are some simple ways to add more creativity to your daily routine:
It's much easier now that we constantly have a camera in our pocket! Photos can be a great way to look at things a bit differently and see the beauty around you. It's a simple way to observe beauty and will inspire your creative work in other ways, no matter what creative medium is your favorite.
PLAN CREATIVE TIME
Creative entrepreneurs have so much on their plate. They often wear ALL of the hats in their small business, and creative play time gets pushed aside.
If we wait to "feel inspired", your creative work just might not come to fruition. Instead, work on creative projects every day, even when you don't necessarily...
It's No-Show January. That month between the winter holidays and Valentine's Day and there are NO CRAFT SHOWS! If your business has slowed down this month, DON'T FRET! We have a few tips for how to use this down time to KEEP GOING:
BOOKKEEPING AND NUMBERS
Use January to get your books in order and review the year. Figure out which shows were profitable (see our nifty graphic in our last blog for help in determining your numbers) and which weren't. Get organized for 2020 by sorting your tax documents and creating a profit and loss spreadsheet if you haven't already.
RESEARCH AND PLAN SHOWS
Are you part of any FB groups like Craft Show Success that has other makers in it? Post a question to them or do some research by searching past posts about shows in your city. Look up craft shows and plan your 2020. Mark down when applications close for certain events in your calendar so you don't miss out on applying! Plan for booth fees. Sometimes multiple events will have fees due around the...